The other day, a customer asked me “Why do I need to worry about SEO, when I can just pay for ads to bring traffic to my website?” Which is a good question. Pay per click (PPC) advertising on Facebook, or Google is fast, effective and can really improve your business’s visibility online. But once… Read More
How to keep your WordPress website secure
Whether directly generating sales through an eCommerce store, generating leads to bring you more customers, or serving as an online credential to showcase your expertise, your website is a vital asset for your business. WordPress is, by far, the most popular way to build a website. It powers around 40% of the websites on the… Read More
5 Chrome extensions to make your online life easier
Chrome extensions are programmes that can be installed into your Chrome browser to add some extra functionality. There’s a whole webstore full of them and they do a whole range of things – from changing your cursor to something cute and pink, to managing your passwords. Here’s a list of my favourites: Some of the… Read More
5 Productivity Tools I can’t live without
When it comes to productivity, I’m a big fan of nothing more high tech than a pencil and paper. And without my paper-based planner I’d never get anything done … but that being said, there are a few online tools that I’d struggle to do without! Some of the links in this list are affiliate… Read More
Why you should choose managed WordPress Hosting
Choosing hosting for your WordPress website can feel like an enormous decision for a small business – there are so many companies out there, offering what looks like the same thing, at wildly varying prices. How do you choose? The first step in choosing the best hosting for your business website is to sit down… Read More
How to create the perfect support request.
Whether you want to add new content, or you have an urgent request because something’s gone horribly wrong – putting together an effective support request will mean that your website will get attended to quickly – and you’ll get exactly what you need done without a lot of too-ing and fro-ing. Here are some tips… Read More
8 ‘extra’ page templates to include in every website design package
We all know every business website needs a home, about, services & contact page. Some websites need a few more – maybe a portfolio, online store. And a website with just these pages will do a good enough job, and get your client’s business online for customers to find. But to have a bigger impact… Read More
How to build SEO into your design process
When you build SEO into your design process, you can create websites with a strong SEO foundation that will prove to be powerful marketing tools for your clients and help them reach their business goals. Here are some quick tips to help you get started … Read More
Welcome mat?
If I owned a real, live, brick and mortar business, I would not be demanding my customers handed over their details before they had a chance to look around … I’d at least let them get in the door first, maybe see what was on the shelves. Selling your stuff is all about providing value…. Read More
Optimise your website images for better SEO
Over the last month, I have had several conversations with clients about the importance of properly optimising their website images. Did you know that your images directly affect your site’s SEO? Its true! Properly optimised images will ensure your site loads faster (and a fast site makes Google happy!) and will show up at the… Read More