Running a small business is no easy feat, and if you are like most small business owners, you are most likely juggling a lot of hats – from finance to customer service to marketing and sales – and everything in between. For a lot of us, our website gets lost … Read More
Google handles around 99000 search queries every second – that’s about 8.5 billion searches a day. And all of the search results it serves up are based on content – blog posts, articles, videos, audio, and other resources. Even in this day of ChatGPT and AI powered (re)search the ability … Read More
Sites come to us in all shapes, sizes and states of repair, so our Care Plan onboarding process starts with an in-depth website evaluation so that we can get to know your site and help you come up with a plan to improve its performance as a marketing tool for … Read More
If you’ve been struggling to manage your website yourself, it can be tempting to dive right in and sign up for a Care Plan to get that all off your plate. However, before you do that, there are a few ducks you need to get in a row first. To … Read More
If your WordPress website is an integral part of your business marketing plan (and it should be!) then you absolutely need a Website Care Plan. Whether you use your website as an online credential, or it directly generates income (through ecommerce or lead generation) then you need to have a … Read More
According to BigCommerce, reviews generate 62% more revenue per site visitor. So if you are wanting to increase your website revenue – customer testimonials and reviews are an excellent, and relatively easy, place to start. How do testimonials increase revenue? Testimonials build credibility. We tend to buy from people that … Read More
Websites are like gardens, you wouldn’t spend ages planning and planting your garden only to not water or maintain it. Yet so many people do that to their websites. Gardens and websites both need regular attention to keep them blooming at their very best. At its core, a website care … Read More
Is your website getting enough visitors? A good traffic generation strategy is at the heart of any successful website – after all, if you don’t have real people visiting your website in sufficient quantities, there isn’t much it can do to support your business. Here are three ways to boost … Read More
Having a website is a lot like dating someone new. You start out really excited because it looks beautiful and you get lots of compliments when you introduce it to people. But if you don’t spend some time getting to know it properly, you learn too late that it just … Read More
The other day, a customer asked me “Why do I need to worry about SEO, when I can just pay for ads to bring traffic to my website?” Which is a good question. Pay per click (PPC) advertising on Facebook, or Google is fast, effective and can really improve your … Read More
