If your WordPress website is an integral part of your business marketing plan (and it should be!) then you absolutely need a Website Care Plan. Whether you use your website as an online credential, or it directly generates income (through ecommerce or lead generation) then you need to have a … Read More
According to BigCommerce, reviews generate 62% more revenue per site visitor. So if you are wanting to increase your website revenue – customer testimonials and reviews are an excellent, and relatively easy, place to start. How do testimonials increase revenue? Testimonials build credibility. We tend to buy from people that … Read More
Websites are like gardens, you wouldn’t spend ages planning and planting your garden only to not water or maintain it. Yet so many people do that to their websites. Gardens and websites both need regular attention to keep them blooming at their very best. At its core, a website care … Read More
Is your website getting enough visitors? A good traffic generation strategy is at the heart of any successful website – after all, if you don’t have real people visiting your website in sufficient quantities, there isn’t much it can do to support your business. Here are three ways to boost … Read More
Having a website is a lot like dating someone new. You start out really excited because it looks beautiful and you get lots of compliments when you introduce it to people. But if you don’t spend some time getting to know it properly, you learn too late that it just … Read More
The other day, a customer asked me “Why do I need to worry about SEO, when I can just pay for ads to bring traffic to my website?” Which is a good question. Pay per click (PPC) advertising on Facebook, or Google is fast, effective and can really improve your … Read More
Whether directly generating sales through an eCommerce store, generating leads to bring you more customers, or serving as an online credential to showcase your expertise, your website is a vital asset for your business. WordPress is, by far, the most popular way to build a website. It powers around 40% … Read More
Chrome extensions are programmes that can be installed into your Chrome browser to add some extra functionality. There’s a whole webstore full of them and they do a whole range of things – from changing your cursor to something cute and pink, to managing your passwords. Here’s a list of … Read More
When it comes to productivity, I’m a big fan of nothing more high tech than a pencil and paper. And without my paper-based planner I’d never get anything done … but that being said, there are a few online tools that I’d struggle to do without! Some of the links … Read More
Choosing hosting for your WordPress website can feel like an enormous decision for a small business – there are so many companies out there, offering what looks like the same thing, at wildly varying prices. How do you choose? The first step in choosing the best hosting for your business … Read More
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