Meg Appleby

Get a roadmap to improve your website

What is a website evaluation?

Sites come to us in all shapes, sizes and states of repair, so our Care Plan onboarding process starts with an in-depth website evaluation so that we can get to know your site and help you come up with a plan to improve its performance as a marketing tool for … Read More

WordPress dashboard

Do I need a WordPress Care Plan?

If your WordPress website is an integral part of your business marketing plan (and it should be!) then you absolutely need a Website Care Plan. Whether you use your website as an online credential, or it directly generates income (through ecommerce or lead generation) then you need to have a … Read More

Gardener tending flower bed

What is a WordPress Care Plan?

Websites are like gardens, you wouldn’t spend ages planning and planting your garden only to not water or maintain it. Yet so many people do that to their websites. Gardens and websites both need regular attention to keep them blooming at their very best. At its core, a website care … Read More

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3 Ways to Boost Your Website Traffic

Is your website getting enough visitors? A good traffic generation strategy is at the heart of any successful website – after all, if you don’t have real people visiting your website in sufficient quantities, there isn’t much it can do to support your business. Here are three ways to boost … Read More

How well do you know your website?

Having a website is a lot like dating someone new. You start out really excited because it looks beautiful and you get lots of compliments when you introduce it to people. But if you don’t spend some time getting to know it properly, you learn too late that it just … Read More

Busy pedestrian crossing with several lanes of traffic

What is organic traffic?

The other day, a customer asked me “Why do I need to worry about SEO, when I can just pay for ads to bring traffic to my website?” Which is a good question. Pay per click (PPC) advertising on Facebook, or Google is fast, effective and can really improve your … Read More

Padlock on green door

How to keep your WordPress website secure

Whether directly generating sales through an eCommerce store, generating leads to bring you more customers, or serving as an online credential to showcase your expertise, your website is a vital asset for your business. WordPress is, by far, the most popular way to build a website. It powers around 40% … Read More